Sime Darby Auto ConneXion (SDAC), the sole distributor of Ford in Malaysia, recently hosted the country’s first-ever Ford Inner Circle event.
The event brought Next-Generation Ranger customers together at the flagship Ford showroom located at Sime Darby Motors City in Ara Damansara.
In the spirit of yuletide, customers and their families were treated to Christmas-themed activities during the event where expert instructors were on hand to guide customers through a familiarisation workshop to help them gain a deeper understanding of their Next-Generation Ranger pickup truck.
The event was touted as an SDAC-led initiative created exclusively for the Malaysian market and aims to provide a community-based platform where next-generation Ford owners can gather with family, friends and other like-minded individuals.
They will also enjoy various benefits, including invitations to VIP functions and other exclusive events.
During the event, customers gained access to scheduled familiarisation sessions at Ford showrooms nationwide.
These sessions were designed to help them master the high-tech equipment and smart features available in order to maximise the full capability and versatility of their next-generation Ford vehicles.
In conjunction with the event, Ranger and Raptor pickup truck customers received a privilege card entitling them to a 30% discount on their first Ford Ranger Getaway.
Exclusive to Malaysia, the Ford Ranger Getaways was created to provide a richer and more immersive experience of what it means to Live the Ranger Life through a series of handpicked local drive and adventure experiences.
Open to all Ranger and Raptor owners, Ford Ranger Getaways covers many interest categories to cater to customers from all walks of life who desire short local adventures, regardless of whether they are on their own, with family and friends or with other like-minded people.
Each getaway will be refreshed from time to time and was curated to showcase the diversity of the Ford Ranger lifestyle – from fun city outings and outdoor or off-road excursions to foodie trails and even being a pilot for a day by flying a plane over Kuala Lumpur City Centre (KLCC).
These escapades are on open schedules that can be booked and enjoyed by customers with their Rangers or Raptors at their own leisure.
There are also scheduled one-of-a-kind off-roading training experiences in M4TREC where customers can test the full potential of their Rangers and Raptors.
Since its launch earlier this year, the company has added five new getaways, including a Tabin Wildlife Safari Adventure and three enchanting island retreats.
Customers can now view the full list of getaways available for January to June 2023, which has already been published on the Ford Ranger Getaways page on the SDAC-Ford website.
They can also get a head start and make their bookings now to reserve their spots early as slots for each getaway are on a first-come, first-served basis.
“All our Next-Generation Ranger, Raptor and Everest customers are automatically included in this circle and will receive exclusive benefits in addition to deep-dive instructional sessions on their next-gen vehicles,” said Sime Darby Auto ConneXion (Ford) managing director Turse Zuhair.
Customers can easily book a Ford Ranger Getaway online through SDAC-Ford’s e-commerce platform.
Through the platform, customers can select their desired adventure and travel date and complete the payment transaction, all from the comfort of their homes.
A confirmation will be sent via email from the time the booking is processed.
For more information, log on to www.sdacford.com.my to find out more about Ford Inner Circle, SDAC and Ford or follow Ford Malaysia’s Facebook, Instagram, Twitter and YouTube channel.
